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Standing for Search engine optimization, SEO is the process of getting online traffic by increasing search engine rankings for a website, page, image, video or other. SEO uses SERP analysis and a a wide variety of techniques to achieve this goal.

Because search engine algorithms and rankings cannot be fully controlled by third-parties, you should be staying away from any company guaranteeing you page 1 rankings. Rather look for expert SEO companies offering you a long-term strategy to build steady traffic.

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